Older adults and people with disabilities in Staffordshire who are eligible for free bus travel are being encouraged to take advantage of their concessionary bus passes.
The countywide "Take the bus" campaign is being delivered by Staffordshire County Council to help boost free bus travel in the county. By promoting the benefits of bus travel, the authority hopes to boost wellbeing, support sustainable transport, and help grow the local economy.
Concessionary bus passes allow People aged 66 or over and eligible disabled residents to travel for free or for reduced fares on buses across England.
The campaign is calling on those people who are eligible to apply for a pass and for existing pass holders to use their pass more often. It follows research showing a nationwide drop in concessionary bus journeys since 2019.
"Buses connect people to healthcare, attractions, jobs and communities" said Staffordshire County Councillor and Cabinet Member for Highways and Transport David Williams.
David added: "We want eligible residents to embrace the benefits of free bus travel and to get out and about to explore their local area. Now is a great time to give bus travel a go and take in our stunning countryside, beauty spots and buzzing towns and villages. and of course, beyond the fun, there's a bigger picture. Boosting our bus rides supports the well-being of our elderly and disabled residents and revs up our local economy.”
The campaign will also remind concessionary passholders that as well as being an easy and free way to see the sights of Staffordshire, they can visit friends, take up hobbies, reconnect with nature, and more, all while saving money on travel.